5 REASONS WHY YOUR CV IS NOT GETTING YOU THE RIGHT JOBAugust 24, 2016
There could only be one of five reasons why your CV is not getting you the right job. I am kind by nature. That is why I am saying ‘the right job’. The likely truth is that your CV is getting you no job. But I don’t want to rub it in.
I will get straight to the point. There are applicants and there are employers. Put simpler: There are job-seekers and there are employers. The two need to be connected. To understand the process, think of a switch and a bulb. For there to be light, there has to be something right taking place between the switch and the bulb. In electrical engineering, a switch is the electrical component that can break an electrical circuit, interrupting the current –diverting it from one conductor to another (that runs to the bulb and causes illumination).
Your CV is the point at which the diversion takes place, where the current (sea of applications) is interrupted, and diverted (yours is diverted from the sea) towards the bulb (employer).
If your CV does not do that it could only be because it is defective. Start from the beginning. What does CV stand for? Hah, you think you are a genius just because you shot back “curriculum vitae”? Dude, even zombies know that. Me is asking You what language is Curriculum Vitae and what do the words stand for?
Your silence is not golden. But let’s not waste time. CV does not mean resume or bio data or application. Curriculum Vitae is Latin, and translated correctly, the words mean “courses of life”. It should have been “vita”(single course) but because of Latin’s rules of grammar, the form vitae is the singular genitive of vita and so the word Vitae is used.
That is where the problem with CVs probably originates from. Your resume is an essay in nothing-in-particularness. You have not shaped your CV to fit the specific job for which you are applying. Like the idiots many of us are, you too have simply invested in (perhaps gone to a professional and paid a big fee for it) a highly professional and (you think) impressive CV, and you go around dumping the same thing in different companies recruitment boxes. Then you sit back wondering why this apply-apply-no-reply nightmare is dogging your life, and you curse your kismet.
Time is money, let’s get down to it now. I am giving you five simple tips about what could be wrong with your CV:
1. You have not customized your resume for the specific job opportunity on hand. You have taken your paid-for smart-ass CV and inserted words like “results-oriented professional” and “smart and sincere worker” which you thought would do the trick. Buddy, dead zombie language like that went out with the turn of the century, but that factor deserves a tip of its own, so lets move on.
2. This tip has not come off the top of my head. But it’s the result of a CareerBuilder survey which found out from HR the list of terms that are turn-offs when a resume is being assessed. They include sweeping terms of self-praise like, “team player,” “go-getter,” “untiring worker,” and “self-motivated.” Other worst words and phrases you could use on your résumé include “think outside the box,” “Synergy,” “Results-driven,” “I add value,” “strategic thinker,” “dynamic,” and that really putting off one –“detail oriented.” If not these or words like these, then what. Proceed to tip-3.
3. Remember they are not looking for aspirations, but actual accomplishments (which can be backed by certificates, awards, stuff like that). Words like “improved (substantiate),” “created (evidence please),” “increased (proof), ” “trained/mentored (corroborate),” “managed (says who?)”, “resolved (attest!),” “influenced (confirmation),” and “increased/decreased (verify).” There are a lot more but I think you’ve got the point. If you are (as is mostly the case these days) pitching your resume into the bottomless abyss recruiting portals, it does not matter whether you look smart or have a skill that can kill (the competition). The machine doth not care. The keyword-searching algorithm is only looking for these kind of keywords in your resume.
4. You crossed the ‘boring’ line. A two-page CV is standard for experienced professionals. If yours goes over this, you expose yourself to being someone who doesn’t know to distinguish important information, so you are desperate to include everything in an attempt to look more experienced. Why would a prospective employer want to know about your high grades in Trinity College, London, when all he is looking for is a Sales Executive? Your continuous prose bores. Learn to write in snippets. Your don’t need full sentences in a CV. The HR boss will probably be skim-reading, so write in news-flash style.
5. The “so what?” strainer. Above everything else I’ve said, this is the most important. It has its origin in Japanese logic. It is something that draws a clear connection between what you write and what the potential employer wants to see. Draw a straight and bold line connecting your background (skills and studies) and the job requirement. Remember every statement YOU make about yourself, is met with an unspoken so-what? from HIM. If by the fifth so-what?, your eligibility and his requirement have not connected, then sorry my friend, you are out of the race.
These are all the don’ts about writing your CV/resume/application. What about the do-s? Just do (double emphasis!) the opposite of all the above. Except point three. Understood? Now roger and out.